Personal and Professional Personas in Social Networks
In the Facebook 210 course I describe a way to use Facebook’s Friend lists to create a “work-safe” profile that is less likely to cause professional problems, when that high school classmate or college...
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Obama, Biden and a Call for a SMUG Associate Professor
It turns out that mainstream media still got the scoop on Sen. Obama’s choice for VP, despite the campaign promise to break the news to supporters first via SMS and e-mail. Here’s the AP story: Obama’s...
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RAQ – What is a SMUGgle?
Even though we don’t have our own sports teams (which helps us keep tuition down!), Social Media University Global still needs a nickname for our student body. Referring to the whole bunch as “SMUG...
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Social Media 301: GOP and McCain Use of Web
No campaign has used the Web as effectively as Barack Obama’s has, as his record-setting fundraising totals testify. He’s the second-most popular person on Facebook, after Olympic swimmer Michael...
View ArticleSocial Media 302: Barack Obama’s Social Media Strategy
In Social Media 301, we examined the McCain campaign’s use of the Web, and invited an associate professor to provide a similar analysis for the Obama campaign. Scott Meis, a SMUGgle from Chicago, has...
View ArticleObama, McCain Both Have “Girls”
In his analysis of Barack Obama’s use of social media in Social Media 302, Associate Professor Scott Meis called attention to a key difference between this campaign cycle and those of the past: In the...
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Election 2008 on Twitter
If you haven’t checked out this Election2008 site on Twitter, you really should. It’s a great way to see a real-time political pulse, although the population of the Twitterverse seems to be pretty...
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Sen. Biden’s Macaca Moment: Pandering or Unguarded?
As part of the SMUG Political Science seminar series, we’ve previously looked at the use of social media by the McCain and Obama campaigns. The campaigns and their cohorts have created platforms for...
View ArticleAcademic Freedom
Other than exploring the social media applications and implications of this year’s election, I’ve stayed away from political advocacy on SMUG. But I do feel compelled to share this YouTube video —...
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Blogs Twice as Trusted as Congress
Josh Bernoff, a Forrester analyst and co-author of Groundswell, has issued a new report and has written a new blog post, entitled “People don’t trust company blogs. What you should do about it.” As...
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